Specialized in
Strategy development, data & analysis, and influence processes
Training professionals in the use of behavioral scientific data and insights in the strategic decision-making process
Bio
Meike has a background in strategic intelligence and target group analysis. She began her career at the government, where she has always advocated for the integration of more behavioral insights into the intelligence process in order to not only identify target groups but also truly understand them. She then went to work at Edelman data and intelligence, as global vice president of behavioral strategy.
At &FLUENCE, she brings Boon. Boon is a technology company where AI-based methodologies are combined with psychology and human expertise to help clients predict, plan, and solve valuable business and societal challenges.
